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          Humanoid robotics
          Artificial Intelligence & Robotics

          Humanoid Robotics and the Next Frontier of Automation

          13 March 2025

          4 Min Read

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          Key Takeaways

          Designed for general tasks, humanoid robots will enable automation in human-centric environments like homes, restaurants, and hospitals.

          By converting unpaid household tasks, labour-intensive industries and existing automation, humanoid robots will create a global $26T revenue opportunity.

          Falling costs, AI breakthroughs, and labour shortages will accelerate adoption, benefiting both large enterprises and small businesses.

          Automation has historically transformed industries by drastically increasing productivity and reducing costs. Yet, as revolutionary as automation has been, it’s mostly been limited to repetitive, specialised tasks. According to our ARK Big Ideas 2025, humanoid robotics—the next evolution in automation—promises to decouple physical labour from economic output, creating a productivity explosion unlike anything we’ve seen before.

          Here’s why humanoid robotics could be the most important automation breakthrough yet.

           

          Why Humanoid Robots?

          Until now, automation has excelled primarily in highly specialised tasks—think industrial robots welding cars or assembling electronics. These robots, however, aren’t suited to tasks requiring human flexibility and versatility.

          Humanoid robots change the game.

          Designed explicitly for generalised tasks, these robots mimic the human form factor and versatility, enabling automation of jobs in environments built specifically for humans—from warehouses to restaurants, from hospitals to hotels. Current examples already emerging globally include Tesla’s Optimus, Sanctuary AI’s Phoenix, Figure AI’s Figure 02, and Boston Dynamics’ Atlas, each capable of performing increasingly sophisticated physical tasks across industries.

           

          Humanoid robots are debuting around the world

           

          Why Now?

          We believe the time for humanoid robotics has arrived due to three converging factors:

          1. Breakthroughs in Artificial Intelligence: Advanced LLMs, vision recognition systems, and neural networks now enable robots to understand, reason, and interact seamlessly with humans.
          2. Rapidly Declining Component Costs: Sensors, actuators, and compute power have fallen dramatically in price, significantly reducing the cost barriers to developing humanoid robots.
          3. Massive Global Labour Shortages: Countries globally face escalating labour shortages—particularly in developed markets. Robots capable of general-purpose labour could fill these critical gaps, providing relief and efficiency at scale.

           

          A $26+ Trillion Opportunity

          Humanoid robots won’t just replace existing automation; they’ll create entirely new markets by converting unpaid household and informal labour into market-based, revenue-generating activities.

          We identify this as a potentially massive global revenue opportunity, totaling over $26 trillion:1

          • $13+ trillion in household tasks (e.g. cleaning, cooking, caregiving), currently unpaid and unmeasured in GDP.
          • $13+ trillion in manufacturing and service sectors, enabling generalised automation at scale previously impossible.

           

          Generalisable robotics represent a $26+ trillion global revenue opportunity

           

          Productivity Gains as Labour Decouples from Output

          Historically, automation has dramatically transformed industries. Even simple household robots, such as washing machines, reduced time spent on manual tasks by nearly 90%. Humanoid robotics promise similar, if not greater, productivity leaps across even more complex and varied tasks.

           

          Robots should boost productivity and transform industries

           

          Our research highlights the potential for a transformative productivity uplift as humanoid robots begin handling tasks that are currently labour-intensive and expensive.2

           

          Cost Reductions Are the Key to Mass Adoption

          Historically, large-scale adoption of new technologies depends significantly on declining costs. We project that humanoid robots will experience dramatic unit cost declines over the next several years, similar to other transformative technologies.

           

          The adoption of humanoid robots should increase as their costs fall and their productivity increases

           

          As prices fall, adoption across industries will rise sharply, creating an exponential growth trajectory similar to past automation cycles.3

           

          Small Businesses Set to Benefit Disproportionately

          Historically, large manufacturing companies had the advantage in adopting automation due to specialised robotic solutions that required significant upfront capital and precise, repetitive workflows. Smaller businesses, in contrast, typically lacked affordable automation solutions suited to their varied, generalised tasks.

          Humanoid robots, however, represent the first broadly applicable automation technology that small businesses can realistically adopt. This could level the playing field significantly, enabling smaller enterprises to automate numerous tasks previously unaffordable to address through specialised machinery.

          Given their inherent flexibility, humanoid robots offer small businesses the chance to dramatically cut labour costs and scale efficiently—thus disproportionately benefiting small-to-medium-sized enterprises.4

           

          Small businesses should benefit disproportionately from humanoid robots

           

          Turning Unpaid Labour into Measurable Economic Activity

          Humanoid robots could significantly expand measurable GDP by automating previously unpaid labour, such as household chores and caregiving. Today, these activities are economically invisible—performed but not recorded as market activity.

          In the U.S. alone, we estimate the revenue opportunity for automating basic household tasks like dishwashing at roughly $250 billion annually.

          • Professional dishwashing at restaurants already counts as economic activity.
          • Household dishwashing, currently unpaid, represents an enormous untapped market, potentially shifting billions into measurable GDP as robots handle these daily tasks.

           

          Addressing Global Labour Shortages and Demographic Challenges

          The global labour force is shrinking, particularly in developed economies where populations are aging rapidly. Humanoid robotics present a compelling solution to fill critical labour gaps, particularly in labour-intensive fields such as eldercare, hospitality, healthcare, and logistics.

          In this sense, humanoid robots are not simply a productivity tool—they’re a demographic imperative, enabling sustainable economic growth amid demographic shifts that limit labour availability.

           

          Redefining Global Productivity 

          Widespread adoption of humanoid robotics could lead to unprecedented productivity gains, fueling significant GDP expansion. By decoupling economic growth from human labour constraints, humanoid robotics will unleash a new era of efficiency and innovation, analogous to earlier industrial revolutions.

          For businesses and investors, understanding and positioning for this tectonic shift will be critical to harnessing these transformational economic benefits.

          References

          1

          The $12 hourly wage is an estimate of average global wage, not US wage + benefits. *The cells highlighted in green represent what ARK believes to be a reasonable or likely outcome. ^We define “Take Rate” as the percentage of a transactions value that the business keeps. Source: ARK Investment Management LLC, 2025. This ARK analysis draws on a range of external data sources as of January 10, 2025, which may be provided upon request. For informational purposes only and should not be considered investment advice or a recommendation to buy, sell, or hold any particular security. Past performance is not indicative of future results. Forecasts are inherently limited and cannot be relied upon.

          2

          ARK Investment Management LLC, 2025. This ARK analysis draws on a range of external data sources as of January 10, 2025, which may be provided upon request. For informational purposes only and should not be considered investment advice or a recommendation to buy, sell, or hold any particular security. Past performance is not indicative of future results.

          3

          Per hour salary based on Bureau of Labor Statistics Employer Costs For Employee Compensation press release on September 10, 2024: Average employer costs for all civilian workers = $46.21 per hour; Wages average = $31.80; average benefit costs = $14.41. We assume a 40-hour work week and a 50-week work year. A positive net present value in this calculation suggests that it would be worthwhile to invest in a humanoid robot at that upfront cost and productivity uplift. Source: ARK Investment Management LLC, 2025. This ARK analysis draws on a range of external data sources as of January 10, 2025, which may be provided upon request. For informational purposes only and should not be considered investment advice or a recommendation to buy, sell, or hold any particular security. Past performance is not indicative of future results. Forecasts are inherently limited and cannot be relied upon.

          4

          Per hour salary based on Bureau of Labor Statistics Employer Costs For Employee Compensation press release on September 10, 2024: Average employer costs for all civilian workers = $46.21 per hour; Wages average = $31.80; average benefit costs = $14.41. We assume a 40-hour work week and a 50-week work year. A positive net present value in this calculation suggests that it would be worthwhile to invest in a humanoid robot at that upfront cost and productivity uplift. Source: ARK Investment Management LLC, 2025. This ARK analysis draws on a range of external data sources as of January 10, 2025, which may be provided upon request. For informational purposes only and should not be considered investment advice or a recommendation to buy, sell, or hold any particular security. Past performance is not indicative of future results. Forecasts are inherently limited and cannot be relied upon.

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